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SMALL BUSINESS TODAY PUBLISHER COLUMN


Steve Levine

 Our September Issue

 

HAVE YOU CHEKCED YOUR “BP” LATELY?

 

October Greetings Everyone!
Have you checked your “BP” lately?

No, I am not talking about checking your blood pressure (but good for you); I am referencing checking your Business Plan.

If you have not visited your business plan in the last year, it might be time to do so.

Business Plans are not just for the initial financing of your business. More im- portantly, they are to chart your course for the days, weeks, and months to follow. I have often heard that,“The only thing permanent is change” which is extremely applicable when it comes to your clients’ wants, needs, and preferences. Are you keeping up with those changes? If not, they may be searching for a company who is already “on top” of their needs. Remember that your clients are your competitor’s prospects and vice versa.

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Here are some suggestions of things you might start with:
• Talk to your customers and get an update on how their business and their con-

sumers have changed.
• Talk to your staff (if any) and ask for their feedback and suggestions on the business

(you may be surprised with what they know and think).
• Visit your competitor’s websites and social media to discover how they have

changed in meeting their consumer’s needs.

Remember “why” you created your business and understand that everything is subject to change without any notice. Keep your focus on your dreams, be ready to make changes that need to be changed, and never give up.

Our cover honoree for our October 2014 issue, Emile “Chuck”Toups of the Effort Compa- nies is a true visionary and dreamer whose business plans are always in motion, much like the race cars he has that are always winning. Barbara and I were introduced to Emile and his com- panies by Sonia Clayton ofVirtual Intelligence Providers. Not only is Sonia on our Publisher’s Advisory Board, she is also a past cover honoree. We have spent many hours getting to know Emile and listen to his dreams about his future plans, all of which incorporate what he values most – his GOD and his family, first and foremost.

It really was fun getting a chance to shoot the cover on the race track at MSR Houston with Emile’s two Porsche Race Cars of EFFORT RACING.

I know you will enjoy Emile’s story and understand his message,“We Come to Win!”

Good Reading, Good Sales, and Great Success to You All!

BUSINESS PROFILES

StarTex Title Cypress

StarTex Title Cypress   “A LOCALLY-OWNED TITLE COMPANY ATTUNED TO SERVICE AND COMMUNITY ”   StarTex Title President Sid Terry is proud of the camaraderie, experience and professionalism his partners at [more]

Jeff Wagner - On Q Financial

Jeff Wagner - On Q Financial   ALWAYS LOOKING FOR WAYS TO HELP HIS CLIENTS; MAKING THEM HIS FRIENDS   Jeff Wagner, Senior Mortgage Banker with On Q Financial, has been a mortgage banking/marketing [more]

Matt Brown - Encompass Lending Group

Matt Brown - Encompass Lending Group   “A DEDICATED LENDER IN IT FOR THE LONG HAUL”   Senior Mortgage Consultant Matt Brown understands the challenges that have affected the mortgage industry in recent years. [more]

Raul Villalobos and Stephen Lake - Gateway Credit

Raul Villalobos and Stephen Lake - Gateway Credit   “A Company Dedicated to Helping Industry Partners Secure Client Loans While Repairing Consumer Credit”   Raul Villalobos and Stephen Lake want consumers and partners in the Real [more]

DEREK TAYLOR - CHERRY CREEK MORTGAGE COMPANY

DEREK TAYLOR - CHERRY CREEK MORTGAGE COMPANY   “EXCEEDING HIS CLIENTS’ EXPECTATIONS WITH HIS WINNING WAYS”   Early on in life, Derek Taylor’s parents instilled in him strong values that included perseverance, integrity, attention to [more]

Gilbert Garza - G Ernest Designs

Gilbert Garza - G Ernest Designs   Shopping for suits was kind of a nightmare for Gilbert Garza. When he would go into a men's clothing store in search of a suit [more]

TODD WOODRUFF — MR. ELECTRIC OF MIDTOWN

TODD WOODRUFF — MR. ELECTRIC OF MIDTOWN “HELPING REALTORS AND HOME BUILDERS MAKE HOMES THAT SHINE”   “Most lasting businesses are built on friendship,” says Todd Woodruff, franchise owner of Mr. Electric. “I’ve always [more]

StarTex Title Cypress

StarTex Title Cypress   “A LOCALLY-OWNED TITLE COMPANY ATTUNED TO SERVICE AND COMMUNITY ”   StarTex Title President Sid Terry is proud of the camaraderie, experience and professionalism his partners at [more]

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